Why advertise in Central Minnesota?

• St. Cloud and the greater Central Minnesota area is a growing and vibrant market home to over 250,000 people. And, Times Media reaches more than 110,000 adults in the past week and more than 60,000 adults daily.
• St. Cloud is the gateway to the popular northern Minnesota lakes region for pleasure and business travel. The area also enjoys a wide variety of recreational and cultural amenities. From boating on the Mississippi to fine arts performances, St. Cloud has much to offer both the outdoor lover and the cultural enthusiast.
• St. Cloud is a regional center for conventions and business events, attracting thousands of visitors to the area annually, as well as a major shopping destination and regional health care center.
• St. Cloud is home to four major post-secondary institutions including St. Cloud State University, St. Cloud Technical College, Saint John’s University and the College of Saint Benedict.
• Central Minnesota offers more affordable housing today than ever before.
• Central Minnesota has a growing percentage of well-educated, diverse, skilled-knowledge workers.
• Central Minnesota offers a modern infrastructure to position itself for the future.
• St. Cloud’s extended trade area reaches to the fast-growing northwest suburbs of the Twin Cities – a potential base of over a half-million people only an hour away.

Population

• The population in the St. Cloud Times primary coverage area (Newspaper Designated Market) has increased 14% since the 2000 Census.
• The greater Central Minnesota region consists of 21 zip codes in and surrounding St. Cloud, MN.
• Over the span of 18 years, the Central Minnesota population has grown by nearly 50,000. The growth rate is expected to slow to 7%, but because the base population is larger, the expected growth is still higher than years past.

Housing

In 2005 when the housing industry was at an all-time high, the St. Cloud metro area was experiencing record growth in population and employment. However, home prices increased, making them significantly less affordable. With the current economic climate, Central Minnesota once again has an abundance of affordable housing.

• In comparison to other communities across the U.S., Central Minnesota has not been affected to the great extent that many communities have in the housing crisis. Homes are available. Homes are affordable. Buyers are buying and sellers are selling.
• In addition to affordable housing, the cost of living in Central Minnesota is among the lowest in the state – making it attractive for continued population and business growth.

Market Information
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